Kellogg, Wendy

Kellogg at INTERACT 1990.
Wendy Kellogg with Jakob Nielsen (left) and Tom Carey (right) at the INTERACT Conference in Cambridge, England in 1990.

Wendy A. Kellogg is a cognitive psychologist specializing in the design and study of systems to support computer-mediated communication (CMC) in groups and organizations. Throughout her career, she has worked in the areas of social computing, computer-supported cooperative work, and human-computer interaction. Kellogg has championed a blend of qualitative and quantitative approaches in her work through the artifact-theory cycle, in a process of design-led research.

Kellogg, CHI 2002
Wendy Kellogg with Gary Olson and Jennifer Preece at the ACM CHI Conference on Human Factors in Computing Systems in Minneapolis, MN in April 2002.

A founder of the field of social computing, Kellogg formed the first research group targeting social computing in 1998. The Social Computing Group at IBM’s T.J. Watson Research Center concentrated its studies in several areas, originally including computer-mediated communication, social proxies, the design of social software, and enhanced audio conferencing. In its later work, the team addressed interaction in virtual worlds, mobile applications for the next billion users, and patient engagement in medical fields. Kellogg and her colleague Thomas Erickson proposed the term “social translucence” to describe “digital systems that support coherent behavior by making participants and their activities visible to one another.” Social translucence is a conceptual framework for designing visual and other structural elements to stimulate online participation, facilitate collaboration, and enable navigation, particularly in online communities and social networking sites.

In its 14 years, the Social Computing Group generated more than 150 publications and 36 patents and received significant recognition, including two Best Paper awards from ACM SIGCHI’s CHI and CSCW conferences and Outstanding Innovation awards from IBM in 2005 and 2011. Kellogg was elected to the ACM CHI Academy in 2008.

Kellogg at CHI 2011
Wendy Kellogg and John C. Thomas at the CHI 2011 Conference in Vancouver, BC Canada in May 2011.


“Wendy’s social psychology skills were evident in her research and the memorable party when she ran the CHI 1994 conference.  Her smiling disposition and energetic commitment made her a strong leader and a natural in founding the IBM Social Computing Group in 1998. The Group helped raise interest in collaborative technologies.  Wendy has continued her foundational work in editing the 2014 book on ‘Ways of Knowing in HCI,’ with Judy Olson.  And yes, she loves to play golf.” – Ben Shneiderman



  • Ph.D. and M.S. in Cognitive Psychology, University of Oregon
  • B.S. in Psychology, University of California at Santa Cruz


  • Research Staff Member, IBM Emeritus (2014 – Present)
  • Social Computing and Cognitive Systems Research, IBM TJ Watson Research Center (2013 – 2014)
  • Manager, Social Computing, IBM T.J. Watson Research Center (1998 – 2013)
  • Member, ACM SIGCHI (1985 – Present)
  • Research Staff Member, IBM T.J. Watson Research Center (1985 – 1998)


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